InvestorsThe vertical operating system for fashion talent.
Especia starts as the software agencies run on, and compounds into the trusted professional network where verified models, agencies and brands work together.
The problemFashion still books high-value work over WhatsApp.
Agencies coordinate castings and bookings across spreadsheets, WhatsApp, email and scattered drives. Bookings slip, talent data lives in different places, and discovery depends on personal networks instead of verified professional data.
Why agencies firstAgencies already pay for software. None of it reaches the talent.
Mediaslide, the category leader, reports 900+ agencies on annual contracts, and more than 20 other tools compete on the back office. None of them gives models an app they want to open. Especia is both: the agency workspace and the talent app, connected from day one.
How it compoundsBuilt from the agency out
- 01
Agencies subscribe
Roster, castings, applications and comp cards. Useful on day one, no network required.
- 02
Models join through their agency
Every roster brings verified, represented talent into the Especia app.
- 03
Brands pay for access
Brands search and reach verified, represented talent: supply an open marketplace can’t fake.
Business modelSoftware revenue first, network revenue next
- Agency subscriptions
- €0–3,000/mo
- Priced by roster size, with every feature in every plan. Free up to 3 models.
- Model verification
- €9.99/mo
- Identity-verified badge, priority in search and subscriber-only castings.
- Verified brands
- €2,000/mo
- Castings, ambassador management, talent search and messaging.
- Marketplace fees
- Next
- Transaction revenue once bookings run through Especia.
What’s builtA complete product, built by one founder
- Native iOS app for models: portfolio, video feed, castings and messaging
- Especia Pro for agencies on iPhone, iPad and Mac
- Agency web dashboard, live today
- Android model app in progress
- Available in seven languages
- Billing built in: Stripe for agencies, the App Store and Google Play for models
FounderValentina Fernandez Salmeron
Solo technical founder & CEO · Station F Fighters Program alumna
“I started at 16, without an industry network. My advantage is execution: I built Especia end to end, across SwiftUI, Next.js, Firebase and Stripe.”
Now raisingRaising pre-seed
I’m raising a pre-seed round to launch with the first agencies and turn real usage into repeatable sales. Request the deck or book a call, and I’ll walk you through it.